The Stylist Behind Sofia Richie’s Timeless Fashion Shares Her Trend Secrets and techniques

Liat Baruch is a trend drive to be reckoned with. Whereas Baruch has 15 years of expertise within the trend trade, her work with the Richie household is maybe her greatest declare to fame. There is not any denying that Sofia Richie’s effortlessly refined model has been on the prime of each trend fanatic’s thoughts, and we have now Baruch to thank for that. 

Together with her eager eye for element, Baruch can rework atypical seems into extraordinary statements. Her distinctive—and extremely strategic—method to styling entails mixing eclectic components, mixing textures, and experimenting with sudden mixtures to create that sense of easy sophistication that additionally pushes the boundaries of conventional trend norms. Her distinctive imaginative and prescient and impeccable style have earned her a loyal following and have made her a sought-after collaborator for high-profile shoppers and trend publications. 

Baruch’s affect as a stylist continues to evolve and rework the trade, inspiring others and redefining private model. Within the newest episode of Who What Put on With Hillary Kerr, Baruch reveals her final trend dos and don’ts, her perspective on the place the style trade is headed, and the model particulars behind Richie’s wedding ceremony seems. 

For excerpts from that dialog, scroll beneath.

For an occasion like Sofia Richie’s wedding ceremony, the place it is happening over a number of days and is a giant second as a result of it is a wedding ceremony, how lengthy does the styling course of take? I am curious concerning the timeline of a course of when it is one thing big like that.

Liat Baruch: To start with, she’s an ongoing consumer. And truly, her sister has been my greatest good friend for 25 years, so Sofia’s my sister. I have been working along with her on this degree for the previous couple of years. It has been a continuing factor. For the marriage, it wasn’t like [I said], “Listed below are the ten seems,” after which I introduced to [her looks] for the ten days main as much as the marriage and the 5 days after. It was extra like we might do normal retailers [leading] as much as the marriage. And from there, we extract the very best items and decorate them so they appear completely refined [and] the best way we wish them to. It wasn’t like I had 17 temper boards with each look and all that stuff—it was very natural. That is why it’s so humorous when individuals are blown away by it as a result of it’s what I do, and it is what she does. 

I really like listening to extra concerning the course of. What does day certainly one of working with somebody appear like? And the way do you get on the identical web page or know they’re the best consumer for you? 

Till now, it was onerous as a result of the entire level of me is that I do not exist. It is such as you, Hillary, are calling me, and you are like, “I’ve a board assembly; what am I carrying?” You are not going to stroll into the board assembly and say, “Liat kinds me.” It is your model; I simply helped you get there. So, first, I meet them, and we often go for a espresso to speak via what they’re searching for and what they want. Often, they need assistance with their closet and really feel they do not have the best leather-based jacket or the best blazer. I usually like to begin with an occasion, whether or not they have a bar mitzvah to go to for the week, they will Hawaii, or they’ve an occasion of some type, or simply day-to-day seems and don’t need to look the identical day by day.

Due to phrase of mouth, most shoppers know [ahead of time] that our aesthetics align. That is to not say that I can not work with anybody who would not share my aesthetic. It is simply that there are hundreds of thousands of people that do sure issues rather well. But when anyone appreciated how Sofia seemed on the wedding ceremony, now they will see it and assume they need one thing related—and I can do this; that is what I do.

This interview has been edited and condensed for readability. Subsequent up, try our earlier episode that includes Charlotte Palermino.

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